Back to the Future with Email
I can’t quite leave the theme raised in the last post: is it technology or is it communication? I also can’t quite move on from using the lazy approach to posting: video. Watch as I opine: I don’t see the reticence many insurance agents have toward using email as being a new phenomenon; and watch as I wax nostalgic on managers from my distant past not setting a good example using tools they encourage others to use. Insurance agents are under utilizing email, a tool that is certainly in decline as social networking gets bigger. It’s time to maximize email benefits before it’s too late.
Lazy approach to posting and perhaps a loose definition of business casual, but I liked the video thing. You look good Kevin, just think how weary you’d look if you stayed an underwriter! (Yeah, kinda like me) Anyway, back to the point… I do use email as a daily means of communication, more so than voice, but I feel like I may be missing opportunities with more mass methods of communication like a blog or newsletter. Perhaps we should connect and discuss (simple?) ideas of capturing and retaining client email addresses and/or setting up some sort of blog on our site.
@Frank Irwin
I plead guilty to the lazy charge and going overboard with the casual part of business casual. But I did the video on a Saturday night, so I cut myself some slack. Please don’t tell my boss.